There is a rise of subscription boxes in India these days and there are many coming up. But which one to go for that will give you value for money is always a big question in our minds. However, having a lot of options is always a good thing. As a good news, we have another box that has been launched just recently and I was delighted to be a part of the launch event!
There was meet up with the Founder of brand Mr. Tarun Joshi with a hand full of bloggers and people working behind the brand. He explained everything about Vanity Cask.
Vanity Cask is a beauty subscription box that gets delivered to your home periodically. It contains samples of luxury beauty brands, handpicked by experts, to suit Indians. It is a platform through which Indian women discover and sample luxury beauty products. They follow a subscription model where women subscribe to their service and receive specialized boxes with carefully curated products for them. Their vision is to bring a revolution in the way Indian women discover and shop for luxury products.
Now, most people trying out luxury are apprehensive because they cannot gauge the impact it might have on them and different products do impact people differently. Also, these products are expensive. The only way to arrive at the right solution is to keep sampling and see what product suits the best. Which brings another challenge to the picture. Where in India can one sample luxury beauty products? There are, after all, limited stores for such products which might not be accessible to everyone! Well, that’s where the Vanity Box comes to the rescue!
Their first box is of Skin Care which contains 5 deluxe samples from international brands such as Clinique, Vichy, Votre, Kama and Thalgo. Their current Hair Care box contains 5 deluxe samples from Batiste, Balmain, Organix (OGX), Votre and The Nature’s co. We had a look at both these boxes and I was quite impressed by the selection and already wanted to try them out!
Mr. Tarun Joshi briefed up on how he came up with this box and how much has it grown and been made better. How he decided the color, logo and brands to collaborate with. This box is Premium to Luxury box, which means that it includes the brands that fall into Premium to Luxury category. The box has deluxe sized samples from these brands the selection of the product and the brand changes as and when the new box is launched. This is not a monthly box because they focus on getting the best brands and products in the box. This actually made me quite happy because they just don’t work to up their sales with inferior brands or products every month but get the very best from the market in one box! If this takes two months or even three months, they would take that time.
Vanity Cask will periodically release new boxes for different categories with new brands and products. Just like they are going to launch the Bath and Body Box next! The cycle of Skincare, Haircare and Bath and Body shall be repeated cyclically albeit with new products or brands in each subsequent box. This is yet not a monthly subscription box however, you can subscribe to a new box as and when it’s released.
To know when a new box is launched, do follow them on social media or visit their site! Mr. Tarun Joshi also briefed us about how he wishes to expand this service and to make the delivery possible in every part of the country. This box is for those people who want to try Premium to Luxury products without burning a hole in their pocket. Trying out the product in the box helps them decide if they would like to get it in full size.
They were kind enough to give us a box and I will be reviewing the same in detail on the blog and my Youtube channel very soon, so stay tuned for that! I really hope that this post helped you in any way! I will be back with many more! Have a lovely day! B-Bye!